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Search results for “consumer interest”
Two-thirds of Chinese tourists are embracing themed travel
09/30/2019
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3:24:10 PM
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Three in five urban Chinese respondents are motivated to try themed travel as a suitable hobby (66%) or an in-depth experience (64%).
Opinion: Chinese Tourism to the US
06/24/2019
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4:32:08 PM
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Putting aside the trade war, there are other very measurable ways in which the US itself may be actively contributing to the slowdown and decrease of Chinese tourism.
Five tips to up the game for search optimization in China
07/23/2019
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9:19:41 AM
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Travel brands should know more about the algorithms that shape content within the indigenous ecosystems in China, and ensure organic search works effectively as part of their overall digital advertising plans.
Suppliers, beware: A threat lurks in tours and activities distribution
08/06/2019
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5:34:00 PM
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Tour operators usually rely on a wide range of distribution partners, and tour operators take on a huge risk by handing over all their data and distribution power to a single OTA.
Crafting a digital strategy for “not-a-go-to-brand” in China
07/03/2019
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5:37:51 PM
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Air France KLM is open to embracing various touchpoints in China, including the ones owned by 3rd party channels/ platforms.
Airbnb’s acquisition of HotelTonight helps grow the platform’s end-to-end vision
07/19/2019
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4:56:13 PM
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This suggests that along with an inventory of boutique hotels, the acquisition brings with it a share of bleisure travelers.
Najah Air eyes SoftBank funding to take over Malaysia Airlines
07/18/2019
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5:41:16 PM
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Najah Air plans to take up minority stake in Malaysia Airlines in a debt-for-equity swap and wants countrol of the board and management.
Airbnb, Expedia, Google: 4 lessons the hotel industry can learn from the digital giants
06/28/2019
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4:24:11 PM
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From meaningful brand architecture to brand expansion strategies, a look at key lessons traditional hospitality players can learn from the digital giants.
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